ITA (Ukrainian НТА)

ITA (PE "ITA" - Independent Television Agency) is a Ukrainian information and entertainment television channel broadcasting from Lviv. The channel's slogan "Lviv Direct Speech" reflects the specifics of the content it airs. The channel became better known with the opening of the Main Talking Point of Western Ukraine – the launch of the TV project "Big Lviv Speaks", which is broadcasted live every Thursday. This unique TV hub brings together authoritative experts on a weekly basis to discuss urgent and hot topics in Ukrainian society. Among the guests of the talk show, there are people's deputies, leading political scientists, economists, journalists, opinion leaders, and political experts.

The channel broadcasts in Ukrainian.